Oregon’s presence at the Big Ten Media Days made quite a splash with the placement of a massive inflatable duck in Indianapolis’ White River. Curious onlookers couldn’t help but wonder how the duck ended up in the water. Head coach Dan Lanning shed light on the backstory during the team’s media day, likening the entrance to the first day of school where you want to make a memorable impression.
Lanning emphasized the importance of creating excitement for fans and the conference as Oregon aims to establish itself in the Big Ten. Known for its unique style and branding efforts, Oregon has a history of making bold statements both on and off the field. Lanning, who led the team to a 12-2 record in 2023, turned down a potential opportunity to coach at Alabama, opting to stay at Oregon where he feels a strong connection to the program and community.
In an effort to intimidate conference rivals, Lanning expressed his desire to have the inflatable duck travel with the team to away games. However, logistical challenges may prevent this idea from becoming a reality, as Lanning humorously pointed out that the duck wouldn’t fit on a plane. Despite this setback, Oregon’s mascot, “The Duck,” made a surprising appearance at Nebraska’s media day, showcasing Lanning’s commitment to thinking outside the box and maintaining the program’s innovative reputation.
Lanning’s approach to coaching at Oregon reflects a focus on innovation and differentiation, qualities that have defined the program for the past 25 years. By embracing change and seeking to stand out in a competitive college football landscape, Lanning is determined to leave his mark on the program and continue Oregon’s tradition of pushing boundaries.
As Oregon navigates its inaugural season in the Big Ten, Lanning’s leadership and strategic thinking will be crucial in shaping the team’s identity and competitive edge. While the inflatable duck may not accompany the team on every road trip, its symbolic presence serves as a reminder of Oregon’s commitment to creativity and distinction in a highly competitive college football environment.